Writing an effective job description - a practical template
Basic knowledge and guidelines for drafting a modern and legally compliant job description
In today's world of work, the professional creation of job descriptions is essential. They are not only the first point of contact between a company and potential candidates, but also an important tool for internal clarity and legal certainty. After all, job descriptions also have an internal impact and the internal applicant market is a factor that should not be underestimated and has an influence on employer branding.
This article is intended to help you create a professional job description and provide a sample that should definitely be agreed internally. It should not be underestimated that a job description should not only be open, otherwise it may make it impossible to select the best candidates (Art.33 II GG) and very difficult to reject unsuitable candidates.
Structure of a professional job description
A professional job description should be formulated clearly and precisely. It usually consists of several important elements.
The title of the position should be clear and concise and reflect the essential duties of the position. A clear title helps potential applicants to immediately recognise whether the position is relevant to them.
It is currently apparent that internal titles often do not match the competition. Recommendation back to the more generally valid position titles.
The company description is also an essential component. This should include a brief introduction to the company, including its mission, vision and corporate culture. This information gives applicants an insight into the company and helps them to decide whether they can identify with it.
It would be nice if this text is in the context of the area of responsibility....
A detailed list of the main tasks and responsibilities is important for the tasks and responsibilities. Vague formulations should not be used, but the tasks must be described realistically and specifically. This helps to avoid misunderstandings and set clear expectations.
Also important: Place the main tasks at the centre and, if necessary, make a reference to products, the market and customers
The requirements and qualifications include both necessary and desirable qualifications. This includes training, professional experience and specific knowledge or skills. Soft skills and personal characteristics that are relevant to the position should also be mentioned.
Caution: Select the best. Please focus on the necessary educational qualifications and skills. Don't forget language skills and required certificates. Soft skills are often listed too broadly here.
Another important point is the working environment and the workplace. Information should be provided here on the working conditions, the working environment and the technologies and tools used. References to cultural and social aspects of the workplace are also helpful. This gives applicants a clear picture of what to expect and what the working atmosphere is like. The applicant should have a picture in their mind's eye of what their place of work looks like.
Transparent information should be provided on remuneration and any additional benefits. This creates trust and shows applicants that the company offers fair and competitive conditions. Emphasise here what makes your contract offers stand out.
Finally, the application process should include clear instructions on how to apply, including deadlines and contact persons. This information makes it easier for applicants to understand the application process and take the necessary steps. And how to contact whom personally with questions...
When to use bullet points?
Bullet points are particularly useful for presenting information clearly and concisely. They are ideal for listing tasks, requirements, qualifications and remuneration, as they make it easier for the reader to quickly grasp the most important points. For longer paragraphs or the company description, a narrative form can be used to provide a better understanding and deeper insight.
Contemporary sample job description
Title of the position: Recruiter (m/f/d)
Company description: Kontrast Personalberatung GmbH is a leading consultancy specialising in recruitment and personnel consulting. We attach great importance to innovation and a value-orientated corporate culture.
Tasks and responsibilities:
Independent realisation of the entire recruitment process from job advertisement to contract negotiation
Implementation of recruitment strategies
Identifying and approaching suitable candidates via various channels
